My name is Shana Cato, and I am the founder of IIINKREDI, an innovative hair product line designed exclusively for African American boys with diverse hair textures. Inspired and developed by my three sons and me, IIINKREDI aims to provide high-quality products that cater specifically to the unique needs of boys' hair.
As a mother of three boys, each with different haircuts and textures, I personally experienced the struggle of finding suitable hair care products. Traditional options often catered to girls or had overly sweet and feminine scents, leaving me disappointed and unsatisfied. This motivated me to create a line of products that address this gap in the market.
With over 20+ years of experience as a licensed cosmetologist specializing in healthy haircare and extensive product knowledge, I am driven to carve out my own path in the industry. Through the introduction of IIINKREDI haircare line for boys, we aim to empower young boys to invest in themselves by learning how to care for their appearance.
Why Choose IIIN.KREDI
At IIIN.KREDI, we believe in challenging traditional norms and redefining the way boys approach hair care. We strive to create products that are not only effective but also safe, reliable, and trustworthy. Our commitment to innovation drives us to continuously explore new ideas, ingredients, and technologies, ensuring that our offerings remain at the forefront of the industry.
“Take care of yourself, young king. Your well-being is not a luxury but a necessity. Nurture your mind, body, and soul, and watch as your inner strength radiates through every step you take.”
We Believe in EmpoweringOur Young Kings
"Young king, you possess a power within you that knows no bounds. Embrace your journey, seize every opportunity, and unleash your potential."
My boys, my endless source of inspiration. They have ignited a fire within me, propelling me to create something meaningful and impactful. Their uniqueness, individuality, and boundless energy have guided me on this journey of crafting hair products tailored exclusively for boys.
My Middle Son
My Young Kings
Boys Have GoodHairToo !
“Repeat after me, young kings: I am a young king, and I will rise to the top!”